Viral Marketing Using Viral Videos (Did I Mention Viral?)
Definition of “Viral Video” from Wikipedia:
Viral marketing and viral advertising refer to marketing techniques that use pre-existing social networks to produce increases in brand awareness or to achieve other marketing objectives (such as product sales) through self-replicating viral processes, analogous to the spread of pathological and computer viruses.
Definition of “Viral Marketing” from Wikipedia:
Viral marketing and viral advertising refer to marketing techniques that use pre-existing social networks to produce increases in brand awareness or to achieve other marketing objectives (such as product sales) through self-replicating viral processes, analogous to the spread of pathological and computer viruses.
Definition of a popular alternative rock/geek rock/power pop band using viral internet videos and Internet memes in their latest radio single:
Weezer and their song “Pork and Beans”
Definition of a Internet-based company making cash, hand-over-fist from other’s content (from Wikipedia):
Google, Inc. is an American public corporation, earning revenue from online and mobile advertising related to its Internet search, web-based e-mail, online mapping, office productivity, social networking, and video sharing as well as selling advertising-free versions of the same technologies.
3 Comments
Leave a comment
(Possibly) Related Discoveries
Recently Discovered
Recent Comments
- Anonymous on How to Wipe Data off Palm Tungsten E2 [Erase Memory]
- Marliss Bombardier on 100s of Free Worship Backgrounds & Graphics [Church Media]
- Sandy on RedPlum Unsubscribe [spamIRL]
- HornyMama on Dr. Sanjay Gupta’s Penis Food Pyramid
- Justin Marty on New Program Checks SubFinder Automatically


Oddly enough, the most prominent examples of viral marketing that first come to mind are all Microsoft-related, in one way or another. Zune:
http://www.youtube.com/watch?v=38N52vD_qBs
Xbox 360:
http://www.youtube.com/watch?v=qNuRQmvykwk
and Halo (although Bungie was not yet owned by Microsoft)
http://halostory.bungie.org/cortanaletters.html
also, Halo 2:
http://www.ilovebees.com/
Sure… viral marketing. But viral marketing using other viral videos. That’s a little different.
nah, just opportunism.