Viral Marketing Using Viral Videos (Did I Mention Viral?)
Definition of “Viral Video” from Wikipedia:
Viral marketing and viral advertising refer to marketing techniques that use pre-existing social networks to produce increases in brand awareness or to achieve other marketing objectives (such as product sales) through self-replicating viral processes, analogous to the spread of pathological and computer viruses.
Definition of “Viral Marketing” from Wikipedia:
Viral marketing and viral advertising refer to marketing techniques that use pre-existing social networks to produce increases in brand awareness or to achieve other marketing objectives (such as product sales) through self-replicating viral processes, analogous to the spread of pathological and computer viruses.
Definition of a popular alternative rock/geek rock/power pop band using viral internet videos and Internet memes in their latest radio single:
Weezer and their song “Pork and Beans”
Definition of a Internet-based company making cash, hand-over-fist from other’s content (from Wikipedia):
Google, Inc. is an American public corporation, earning revenue from online and mobile advertising related to its Internet search, web-based e-mail, online mapping, office productivity, social networking, and video sharing as well as selling advertising-free versions of the same technologies.
I’m an Infringer
I used to have a 3-second clip from the movie, “The Transporter” on YouTube. Just something I had put up years ago. I received an email from YouTube today:
Dear Member:
This is to notify you that we have removed or disabled access to the following material as a result of a third-party notification by Twentieth Century Fox Film Corporation claiming that this material is infringing:
The Transporter Door Kick: http://www.youtube.com/watch?v=46pk02Rr7To
This is the second time I’ve had a video removed. The first time I had uploaded a clip of the Rolling Stones playing at Altamont Speedway and their infamous “Woodstock of the West.” Apparently, the clip was actually part of the documentary on the topic that had been done many years prior, and I got dinged for that, too. Perhaps I should see what other videos I have on YouTube that might get my in trouble.
I’m an infringer! Sounds… dangerous. Baby, my middle name is Infringement.

